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© 2018  Peculiar Brand. All rights Reserved.

Brand Identity & Messaging

ALL THE MAGIC YOU NEED TO MAKE YOUR BUSINESS WORTHY, APPEALING AND UNIQUE TO YOUR IDEAL CLIENTS
HAVE YOU SEEN THE SIGNS?
  • Your services and products are top notch but your brand image doesn't do it justice.

  • You are tired of directing energy towards areas in your business that aren't your expertise and you are now ready to put the torch in professional hands.

  • You feel your brand look doesn't represent you and your business.

  • Your brand has evolved, and your visuals are now outdated in regards to what you are today.

  • Your ideal clients love your products but don't engage with your brand.

  • You are changing the direction of your business and you are looking for someone to guide you through that process.

  • You love and respect craft(wo)manship and you are looking for a beautiful and uniquely crafted brand for yourself.

  • You would rather work hand on hand with a small business and curate a relationship than with a big corporation.

  • And well if you happen to have a thing for all things peculiar, antique and handmade we can get married now.

 
 
OUR SIGNATURE PACKAGES
Our signature packages have been thoroughly studied and tested so you get the best results with little effort on your part. Sit back and relax, we've got you covered!  
 STARTER PACK 

Brand

Identity

THE TOOLS TO BRING TO LIGHT THE ESSENCE AND SOUL OF YOUR BUSINESS

Your package includes all the following mouth-watering goodies: 

  • Custom logo: made from scratch to suit your brand personality and needs. A timeless piece that will continue to hook you ideal clients as time goes on

  • Color palette: we'll dress your brand with a color arrangement that will instill character and passion all over

  • Typeface family: how your messages look are as important as what they say, they set the tone of your brand's voice!

  • Unique pattern: a one of a kind graphic pattern made just for you to be used wherever you like 

  • Marketing template: we'll create an easy to use template of your choice with the new look (eg.: pricing guide, invoice, quote, etc.)

  •  Social media: profile and banner images to make your brand recognizable in all your platforms

  • Brand guideline:  a comprehensive PDF with all the do's and don'ts and some suggestions to ensure brand coherence

  • Brand support: as we keep saying we think of our clients as partners in crime, we want to stick together, we'll be here to support any new endeavours you embarc yourself in!

If this sounds good to you click the button below so we can get in contact and move forward to see if we are a dream team. Can not wait to meet you!

GOING PRO: ALL IN

Brand Identity

& Messaging

 BEAUTY AND BRAINS TO MAKE YOUR BRAND STAND OUT AND GROW

You want the best for your clients and in order to do that your business needs to  be professional in and out. I'm here to make your brand be all it can be: effective, beautiful and unique in a process that will be as easy as blinking for you.

The pro package includes the following:

  • Brand Identity: the starter pack in full with every item on the menu to build the home your brand is with a strong foundation​, plus beautiful decor because who doesn't love a few compliments here and there.

  • Brand Messaging:  your house can be beautiful but if nobody is living in it it's still not a home. With the Brand Messaging package we find you voice, your story and what makes you unique so you can invite your ideal client to be part of your family and have them happily accept. You will also get the package in full.​

  • Collateral: since you are going pro we'll make sure that you can do so with everything that your brand touches, so you get 4 templates of your choosing!*

One of the many advantages of the pro package is that we work simultaneously in your messaging and branding, therefore you get a complete transformation of your business in almost half the time it would take to do both  separately. This is the perfect package for the courageous out there willing to be the best version of themselves.

If this speaks to you please click below so we can get in contact and move forward to see if we are a dream team. Can not wait to meet you!

SAY IT, MEAN IT

Brand

Messaging

EFFECTIVELY COMMUNICATE WHAT YOUR BRAND IS AND STANDS FOR 

Your package includes all the following mouth-watering goodies: 

  • Brand positioning (where): together we find where your business stands to bring out what makes you different from your competitors

 

  • Brand vision (why): the reason you started this adventure, your why/your core is a key message to transmit to your audience

  • Brand mission (what): what defines you, what you offer and how you offer it, your mission will help you get back in line when you get sidetracked

  • Brand values (how): one of the main things that differentiates you from your competitors is your values, we will define and polish them so what you stand for is crystal clear

  • Tone: in written communication the way you express yourself represents you brand's voice, we'll find your voice so it doesn't get lost int the crowd

  • Messaging guideline:  a comprehensive PDF with all the do's and don'ts and some suggestions to ensure brand coherence

  • Brand support: as we keep saying we think of our clients as partners in crime, we want to stick together, we'll be here to support any new endeavours you embarc yourself in!

If this sounds good to you click the button below so we can get in contact and move forward to see if we are a dream team. Can not wait to meet you!

How it works

You will get a timeline and an action plan from day one so you know exactly what is that we are working on at any given moment. Our process makes the entire experience a breeze!

First things first! I will send you a questionnaire to get to know you, your brand and your target audience. This will allow me to design having your ideal client in mind.

MEET-UP CALL

Once you have all your thoughts in order a call is scheduled to go over your answers, clear out any doubts on both sides and to get formally introduced to one another! 

DISCOVERY

I will translate the insights from the questionnaire and the call into a small creative brief that outlines the strategy to be followed, making sure we are on the same page.

QUESTIONAIRE

MAGIC TIME

With the creative direction approved, it's time to transform your brand in and out. This is the part where magic happens and a unique concept is crafted for your brand.

THE REVEAL

We will set a call to go over your new brand! We'll go over the fundamentals and the rationale behind every decision made so you have a deep understanding of the process.

COLLATERAL

With everything approved we'll move forward to creating the PDF file that encompasses the transformation and the templates and marketing pieces of your choosing.  

 
WE ARE THE PERFECT FIT IF:

You've been in business for a while and you know who your ideal customer is

You value craft(wo)manship and you are looking to create something timeless

You are ready to trust a professional to bring all you brand wishes to fruition

  • Find clarity, what you want is not always what your business needs!

    30 min

    Free

We can't wait to hear from you!
How long have you been in business? *
How can we help you?*
How did you hear about us?*