The Rustic Barn
Handmade furniture, candles and decor to create a sense of "Home", plus a team that operates like family is what The Rustic Barns is known for. They put their whole heart in every detail of their business from their little farm to their interactions with their clients, their aim is to make everyone feel welcomed and at Home.
I was approached by Lauren from LolaDesign Co. to create an illustration of The Rustic Barn as a key element of their new branding. We agreed on going for a handmade look that aligned with the business model and that went perfectly with the rustic feel of the barn. Later on I created a set of illustrations on the same style to use in their social platforms.
Branded illustrations are a wonderful way to tell stories through visual resources. Style, colors, textures and shapes work together to embrace the brand's personality and character of the brand. By creating the main Barn illustration and then a second set of complementary illustrations we achieve a distinguishable look that their target audience immediately recognizes as their brand.
Illustrationadds another layer of attention to detail and craftsmanship to the business letting their clients know that they're solely focused in offering them the most wonderful experience.
"In this barn we build, we welcome, we create, we inspire, we invite, we give life to, we appreciate."
- THE RUSTIC BARN
The Rustic Barn's brand & cards mockups designed by Lauren from LolaDesign Co.
Images for mockups:
Cole Keister, Unsplash